Startups

ezCater

Startups /

ezCater is the world’s “largest marketplace for corporate catering”. They make it easy to order food online for your office. This Boston area late stage growth startup is a second attempt business founded in 2007 by Stefania Mallett & Briscoe Rodgers. The original concept had traction but was unfortunately shut down when they ran out of money before it could reach profitability. The second time, Stefanie & Briscoe had a great insight for their restart*. They pivoted the company from a vertical, single industry approach to a horizontal, multi-industry model.  

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PartsTech

Startups /

Think of PartsTech as the “Kayak for aftermarket auto procurement”. They match auto shops with major suppliers like Napa Auto Parts, AutoZone, Advance Auto Parts & others to get custom parts through large distribution channels to individual auto shops faster, cheaper, and more efficiently. If you got your brake pads or rotors fixed recently, there’s a good chance they were purchased through PartsTech.

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Moxie Apparel

Startups /

Moxie Apparel DBA Moxie Scrubs is “Innovative Medical Apparel designed for nurses by nurses.” “Everything this brand does is for nurses,” Founder Alicia Tulsee tells me. Born out of Harvard’s Innovation Lab, Moxie Apparel is a lifestyle apparel brand built by an entrepreneur who saw the hard work nurses put in daily over the course of years taking care of her chronically ill Dad & Aunt, two family members who each had extended hospital stays throughout her childhood. 

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Paperless Parts

Startups /

Paperless Parts is “estimating and quoting software for manufacturers”. They’re a vertical SaaS platform catering to manufacturers of all shapes and sizes. They help their customers estimate & generate quotes in order to make smarter, faster & more informed decisions to win new customers and increase revenue. Their goal is to transform operations for “job shops” through software that is tailored to the unique demands of the custom part manufacturing industry.

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Goldcast

Startups /

Goldcast is a “digital events platform for B2B marketers”. Founded by Harvard Business School students Kishore Kothandaraman, Palash Soni & Aashish Srinivas they host digital event experiences that get prospects and customers excited about your brand. Goldcast was born out of the pandemic amidst the rapidly accelerating shift from physical to digital and the unmet needs of a very specific, important audience: B2B marketers. 

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Hi Marley

Startups /

Hi Marley is “communication software for insurance companies” or, in their parlance, “simple, lovable communication”. You can imagine the daily problems that insurance companies face. Their most engaged customers are coming to them at some of the most difficult times of their lives – car accidents, fires, damaged property you name it. I would know. I got in 3 fender benders before my 18th birthday. And one of them wasn’t my fault, ok? Communication is critical!

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Jellyfish

Startups /

Jellyfish is “Salesforce for Engineering”. An analogy that even the densest of us startup people can understand. They call themselves “The Bloom” which I have to admit is pretty cool. The Jellyfish team has capitalized on the evolving role of engineering leaders and their emerging role as business strategists as software eats the world. Founder Andrew Lau eloquently explains how Jellyfish is building a way to make engineering more measurable in a video on their website’s About Us page.

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Before We Begin – 2022 Learnings

Operators, Startups /

I’m really excited you’re here. MGMT Boston is a project I’ve been working on for a few months but thinking about for much longer. Some of the details have shifted but the core focus has always been the same – what’s the best way to highlight the operating leaders who help startups grow? If Founders, Executives, and Investors are the atomic units of a startup ecosystem I’ve always felt that an equally fundamental ingredient is strong operating leadership. That’s what returns capital to shareholders and grows ecosystems.

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